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The
Forecast
Tempest
Tea's Monthly
Newsletter |
January
2005 |
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A
Storm is Brewing!
A
Message from the Founders: Turning over a New
Leaf
Happy
New Year! We sincerely wish you health, happiness and
prosperity in 2005. Have you made your resolutions? At
Tempest, we resolve to pursue more organic products, increase
our in-house blending to bring you even more delicious, unique
drinks, and continue to fulfill our mission to educate
consumers about the wonderful health benefits and delicious
ease of a cup of premium loose-leaf tea. As founders, we
resolve to find more balance in our lives, to appreciate the
small moments, and to try to live each day with positive
energy and a smile. (Okay, we also resolve to get these
newsletters out more regularly!)
What
do you resolve? To lose weight? Be more patient? Spend more
wisely? Whatever your dreams this year, we hope you achieve
them. We also hope, however, that they will not be all about
focusing on the negative, but, at least in part, about
affirming what is already very good and adding yet more of the
positive. Turn over a new leaf in your thinking, and you may
turn over a new leaf in your life.
What
do we mean? For the last two years we have devoted ourselves
to drinking, blending and brewing tea and healthy beverages.
You see the results in Tempest, but we also feel the results
in our personal lives. We simply feel better, and because we
prefer the way tea makes us feel, we have given up coffee. As
a result, we don't suffer coffee's ill effects. We don't wake
up cranky (usually); we don't have caffeine jitters,
headaches, and that gnawing, hungry sensation a cup of heavily
roasted coffee leaves in its wake. Because we feel better, we
look better. We exercise more, we eat more healthy foods, and
we feel more balanced, less tense. We have added a positive -
tea - and it has become a catalyst for other change.
You
can apply these same principles to your resolutions. Instead
of merely lamenting your appearance and vowing to change it,
perhaps you will resolve to enjoy exercise more, so you will
do it more, and that will lead you to feel better about
yourself, eat better, and lose weight. Instead of feeling
helpless, perhaps you will become active in a charity,
politics, or school, and become a force for change. You will
make a difference, and you will feel better. Perhaps you, too,
will find tea to be a gateway to a healthier, balanced life.
Whatever you do, by adding a dose of the positive, the rest
often falls naturally into place.
It
may only be a matter of perspective, but thinking in
affirmative terms this new year rather than resolving to
deprive yourself or kicking yourself for the negative may be
as productive and useful for you as it has been for us.
However you approach it, and whatever 2005 has in store, we
wish you many good things, and we thank you for helping to
make 2004 an exciting one.
Jody
& Brian Rudman, Founders
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Drinking
to Improve Life: Put Your Tea where Your Mouth
Is
Tea
is great for your teeth! Recent studies have shown that tea is
naturally high in fluoride, that wonderful cavity- preventing,
tooth strengthening stuff that is lacking in many bottled and
municipal water supplies. Tea is also proven to lower the risk
of dental caries, or tooth decay. Finally, tea naturally
inhibits the growth of oral bacteria that cause gingivitis to
adhere to the gums.
It
is true that prolonged drinking of tea of all colors will
eventually lead to gradual staining of the teeth. It is not
proven true, however, that tea causes more staining than any
other colored beverage. To the contrary, coffee, colas,
cigarettes, red wine, chocolate, and even some juices
similarly stain teeth, as does the simple fact of aging. The
staining effects of tea can be lessened by drinking it with
food, brushing after meals that include tea, and seeking
regular dental cleaning. They cannot be avoided by refraining
from tea while continuing to partake in the other stuff, and
that strategy would prevent you from achieving the wonderful
oral and other health benefits of tea. So drink up, drink
often . . . but don't forget to brush. |
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Drinking
to Improve Your Lifestyle: The Planet
At
Tempest, we are as committed to improving life on the planet
as we are to improving the lives of our customers. To that
end, we donate used tea leaves to an organic garden, recycle
cans, use recycled paper products when available, and endeavor
to waste as little food as possible by buying what we need,
when we need it.
We
encourage you to do your part by bringing in your Tempest tea
tins for a refill of your favorite leaves. We will give you a
discount on your purchase, and we will all improve the planet
by creating a little less trash. We can also measure your tea
into a small, sealed bag and discount your purchase if you
have a storage tin at home. |
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Featured
Teas of the Month
Our
holidays were crammed with creating new tea and herbal blends,
and we are proud to unveil the following featured teas of the
month:
Black
Thundercloud Masala Chai (New, organic
blend):
Our
own heavenly, organic, fair-trade blend of the spicy/ sweet
drink that tastes and feels great on a cold day. Moderately
caffeinated like all black teas, and bursting with the zing of
black pepper, cinnamon, and ginger chips.
White
Spice Masala Chai:
A
white tea version of the classic, loaded with antioxidants,
minimally caffeinated, and layered with sweet flavors. Not as
spicy as the black chai, and subtly imparting a vanilla
undertone.
Red
Chai at Night (New, organic blend):
Our
beautiful and smooth rooibos chai. Spicy and sweet, but
caffeine free, with a softer finish.
Green
Earth Masala Chai:
A
slightly herbaceous, slightly floral variation of the classic
chai flavors. Rich, healthful, and moderately caffeinated. Get
all your antioxidants in this delicious
form.
Nuptial:
A
gorgeous marriage of flavors! Smooth black tea blended with
delectable vanilla, cardamom and other delicious flavors. We
love it hot, iced, with milk, sweetened, or
not.
White
Chocolate:
A
new way to enjoy the healthful powerhouse of white tea. This
precious white tea is subtly blended with chocolate in a
unique tea that is calorie-free but loaded with
taste. |
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Online
Special
This
month, the beautiful aroma and enticing fun of Jasmine Pearls
is 10% off. This precious, handcrafted tea is only discounted
on rare occasion, so get yours now! Pearls are not only
beautiful, they can be infused multiple times, with each
infusion imparting subtle new flavors and aromas. In addition,
after the first infusion the caffeine is gone, so you can
enjoy many cups without worry. Jasmine Pearls has been a
bestseller since we opened, and we are pleased to offer this
once-in-a-blue-moon discount to online
shoppers.
Buy this product
online |
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Events,
Specials and Announcements
Tea
Fit Challenge 2005!
Tempest
is proud to join Down Dog Yoga Studio in a joint incentive
program. It's easy: join Down Dog by January 5th, complete 25
classes by the end of the month, and receive great prizes:
free teas at Tempest, a discount off four months' yoga
membership, and the terrific combined health benefits of yoga
and tea. For more information, contact Stephanie Denton at
sdenton@tempesttea.com.
January
is health and education month at Tempest. Each week we will
post at the store a new tea fact designed to educate you about
a particular benefit derived from regular drinking of tea. In
addition, we will feature a tea chosen to highlight the health
fact of the week. Try the featured tea risk free: if you don't
like it, we'll make you something else at no charge. If you
do, you will have increased your tea palette, your tea
knowledge, and your body's receipt of health benefits by the
month's end.
New
menu items! In addition to our beautiful new teas, we are
rolling out our winter food menu. Guaranteed to please the
palette, the new menu offers a variety of original, gourmet
roll-ups, delicious new desserts, fresh fruit, and giant vegan
cookies. Of course, the traditional favorites will remain, and
we hope to offer specials throughout the
month.
Watch
for an upcoming announcement about the "Third Thursday" arts
and music program.
Want
Tempest Tea in your favorite
restaurant?
Let
us know, let the restaurant manager know, and we would be
thrilled to do the rest. We are now prepared to offer some of
our best and most popular blends in tea bags and in iced
tea-compatible form. Just imagine: your favorite meal at your
favorite restaurant, washed down with Tempest Tea's jasmine
green, rooibos tropical winds, or another great
flavor! |
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